BBDO Singapore Announces Four Creative Hires
BBDO Singapore has announced four key creative hires this week, welcoming Lauren Lim as Creative Director, Mark Ibaviosa as Senior Copywriter, Tan Zi Wei as Art Director and Amos Chen as Copywriter.
Primus Nair, Executive Creative Director, said; “It is important for all of us to recognise that, as content is manifesting itself in all shapes, forms and formats, the need to stay true to a brand’s purpose and socio-cultural insights is as vital as it’s ever been. This is what every single creative talent is geared towards. And in their past work, this is something that Mark, Lauren, Zi Wei and Amos know a thing or two about.”
The new creative members, together with BBDO’s growing creative department, will look to continue creating work that serves to the agency’s mission - to create the world’s most compelling commercial content.