B-Reel Appoints David Newsome as Global Head of Growth

Independent creative agency B-Reel has appointed David Newsome as global head of growth. Reporting into managing director Oscar Erlandsson, David will work across the agency’s creative portfolio to help win new business, retain teams and turbo-charge growth.

Based in London, David joins the agency at a time for significant development, with teams in B-Reel’s Stockholm and Brooklyn working as one international team across all projects. B-Reel also has a specialist digital product and experience design Studio in LA and Barcelona.

David has spent the past year working as a consultant with B-Reel Stockholm handling a variety of projects with clients including Google, HelloFresh and Stokke.

His new role will see him working with the senior leadership team in continuing to create  a culture of growth and innovation. B-Reel was recently named in AdAge’s fastest growing agencies.   

In his previous role as a group account director at Wieden+Kennedy in Amsterdam, David led a cross-functional team combining staff from brand management, the creative and strategy departments. Before that he was Group Brand Director based at the agency’s office in Portland, Oregon.

David says: “B-Reel has great momentum right now and I couldn't be more excited to come on board to help it grow. This will be a new role for both me and the agency which makes it all the more of a challenge, luckily I have a great team to figure it all out with.

One of the keys to any type of growth, and keeping our sanity intact in our industry, is the people we surround ourselves with. In my new role one of the things I'm most excited about is focusing on how best to help our teams grow and develop their careers. We want to create a home for people that are driven by creative excellence and committed to the people standing beside them."

B-Reel’s managing director Oscar Erlandsson comments: “David is just the sort of creatively aware, insightful client partner that we are looking for at B-Reel. He’ll lead our client  growth and use his strong team-building skills to keep our teams sparking creatively as we ramp up the agency’s new business firepower and turbo-charge growth.”

In recent months, B-Reel has won new clients including HelloFresh, Activision, Ramsbury Estate, H&M Beauty and The North Face, among others.