Creative production agency Avocados and Coconuts has added Jennifer Green as head of sales. In this newly established role, she will work closely with founder/executive producer Dalia Burde and executive creative director Amani King to enhance the company’s content offerings for brands and expand on its existing agency relationships while growing its roster of directors.
“We see this role as part problem-solving, part matchmaking, and Jen has the experience and temperament that aligns with how we like to work — pragmatic, ego-free, and transparent,” said Burde. “Her balance of research chops, great aesthetic sense, and tenacity felt like a great mix for us; all necessary traits for someone who will often be our first point of contact with clients.”
“I fell in love with both the authenticity and capabilities at Avocados and Coconuts,” added Jennifer. “Their razor-sharp, solutions-oriented production expertise and global reach greatly impressed me, coupled with a deep admiration for how the Avocados team operates. Their engine is driven by the creative craft and guided by a kind of surf ethos - a reverence for the natural world, belief in flow states, and an active intention to make this planet a better place, which shines through in their work. It’s an honor and a joy to join this company and be part of the movement.”
Jennifer most recently worked at Safeword Creative as an associate sales rep, managing talent at O Positive, Community Films, m ss ng p eces, Farm League, Pony Show Entertainment, Merman, London Alley, Arts Academy, and Lost Planet, amongst others. Previously, she worked in various commercial production roles on campaigns for Activision's “Call of Duty,” Under Armour, Capital One, and Ford, as well as promos for the 2016 Olympics. This entailed collaborating with celebrities such as Jamie Foxx, Samuel L. Jackson, Taylor Kitsch, and Dwayne “The Rock” Johnson at top-tier production companies Superprime, Reset, Pony Show, MJZ, Stink, and Anonymous Content, to name a few.
In her free time, Jennifer is an avid traveler, reader, photographer, and a grower of various fruits with a life-long appreciation of contemporary art. She is also mom to a five-year-old boy and two fur babies.
“We believe the best work is built on deeply collaborative relationships and the trust that comes from them,” concluded Amani. “We love our creative process so much that sometimes, we get lost in it. Jen’s role can serve as a kind of periscope so we can get a view above the fray and connect with like-minded clients and talent to create great work.”