Adobe Systems Korea (Managing Director Joon-young Jee, www.adobe.com/kr/) and Asiance (Co-founder and CEO Kim Bosun and Olivier Mouroux, www.asiance.com/en/), today announced a partnership to provide digital marketing business skills and consulting to the fast-expanding Korean market. Asiance is a digital agency that provides integrated digital strategy including online brand communications, digital engagement and commerce to help its clients more effectively engage today’s connected consumers. It is the first digital agency to announce a partnership with Adobe in Korea, and will deliver consulting and solutions across digital channels, focusing on responsive web development. The partnership will help more clients access solutions that deliver optimized consumer experiences across Web, social, e-commerce and mobile with Adobe Marketing Cloud at the heart of its offering, including Adobe Experience Manager, coupled with Asiance consulting and design expertise.
“Asiance is committed to improve the online customer experience Korean businesses can offer, which in turn can increase their digital brand presence and help drive demand,” said Bosun Kim, co-founder and CEO of Asiance. “Devices and consumer behaviors are changing so quickly that it’s become a real challenge to make sure customers are having an optimal experience. With Adobe Marketing Cloud and Asiance’s digital capabilities, we are very pleased to offer a customized web experience together with added analytical edge to measure, refine, and optimize. There’s no doubt, the Korean digital revolution is underway!”
“The ability to optimize content is at the core of how a marketer provides customers with relevant, engaging experiences whenever and wherever they connect with a brand,” said Joon-young Jee, Managing Director of Adobe Systems Korea. “The partnership between Adobe Korea and Asiance reflects how important it is for a digital agency to be able to deliver an innovative and holistic solution. Together, we can help more marketers move at the speed of digital to deliver the best possible experience to their customers.”