Archer's Mark Signs Director Rod Main

Established commercials director Rod Main is to join the Archer’s Mark roster. 

As a director Rod is best known for his documentary and constructed reality work, his most recent high-profile project being the National Civic Service: Stories TVC that launched end of 2014.

‘Rod has really honed his experience in creating visually engaging films that offer a unique portrayal of humanity’ says Sarah Cutler, Head of New Business, ‘as we see an increasing number of documentary-led advertising briefs Rod is an exciting addition to our growing roster as he brings breadth of experience having worked on a broad range of subject matters from Google’s Women Online initiative to his exploration of Hong Kong chefs with Unilever.’

‘We’ve admired Rod’s work for a number of years and we’re delighted he has joined the Archer’s Mark roster’ says Sarah, ’we have high hopes of developing both documentary and scripted content together’.

Rod joins Archer’s Mark at an exciting time as Next Goal Wins picked up ‘Best Documentary’ at the BIFA’s, Notes on Blindness goes into production and exciting new commercial projects for Microsoft, TFL, Nike and the Guardian are being released.