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Cannes Lions 2025: Canadian Winners

21/06/2025
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LBB's Jordan Won Neufeldt tracks all the Canadian Cannes Lion winners for 2025

With the conclusion of the festivities at Cannes Lions 2025, Canada can take pride in a solid showing from day one through five. While it may not have beaten the record-breaking 66-Lions-haul of 2024, nevertheless, the country’s agencies can still stand tall, having collectively added an additional 26 pieces of hardware to various office shelves. Additionally, Rethink was ranked second in the Independent Network of the Year evaluations, with its Toronto office securing the exact same rating in the Independent Agency of the Year scoring.

An honourable mention goes out to Airbnb’s ‘Icons’ and ‘UP House’ campaigns (Bronze Lion in the Media, PR, and Brand Experience & Activation, as well as a Bronze Lion in Media, respectively). While they’re not officially included on this list, their entrant company was Weber Shandwick, which listed its Toronto office alongside San Francisco, Los Angeles, Seattle and Atlanta in the submission sheet for both of them. As such, one might make the case that technically, Canada finishes the year with a grand total of 30 Lions.

So, to put all the critical information in one spot, including credits, we assembled this list to track the winners, be they Bronze, Silver, Gold or Grand Prix. Read more below!


Cannes Lions 2025 Health & Wellness Winners


Gold Lion and Bronze Lion - The Count
FCB Toronto and SickKids Foundation




Bronze Lion - The Trial (Film)
Klick Health and All* In Action Fund




Cannes Lions 2025 Outdoor Winners


Silver Lion - Balikbayan Magic
VML Canada and Coca-Cola




Bronze Lion - Trollboards
Courage and Skyscanner




Bronze Lion - See My Name
Rethink and Molson Coors




Cannes Lions 2025 Entertainment Winners


Silver Lion - Can’t Unsee It
Rethink and Kraft Heinz




Cannes Lions 2025 Entertainment Lions for Music Winners


Bronze Lion - The Last Timbit
GUT Toronto and Tim Hortons




Cannes Lions 2025 Entertainment Lions for Sport Winners


Silver Lion and Bronze Lion - Paid Through Parents
Rethink and Molson Coors




Cannes Lions 2025 Film Craft Winners


Bronze Lion - The Count
FCB Toronto and SickKids Foundation


Bronze Lion - 18 Months
Klick Health and Second Nurture




Cannes Lions 2025 Direct Winners


Gold Lion and Silver Lion - u up?
Rethink and IKEA Canada




Bronze Lion - Most Likely To
Ogilvy Toronto and Dove




Cannes Lions 2025 Media Winners


Gold Lion - Can’t Unsee It
Rethink and Kraft Heinz


Bronze Lion - Sleep with Rain
Critical Mass and AT&T Business




Cannes Lions 2025 Social & Creator Winners


Gold Lion and Bronze Lion - u up?
Rethink and IKEA Canada


Bronze Lion - Four Seasons Baby
We Are Social Canada and Four Seasons Hotels and Resorts




Cannes Lions 2025 Creative Commerce Winners


Silver Lions - u up?
Rethink and IKEA Canada



Cannes Lions 2025 Creative Effectiveness Winners


Bronze Lion - Heinz Ketchup and Seemingly Ranch
Rethink and Kraft Heinz




Cannes Lions 2025 Sustainable Development Goals Winners


Bronze Lion - Wildfire Watchtowers
Publicis Canada and Rogers




Cannes Lions 2025 Film Winners


Silver Lion - The Count
FCB Toronto and SickKids Foundation


Silver Lion - Love Captured
Klick Health and The Exodus Road




Bronze Lion - 18 Months
Klick Health and Second Nurture



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