Cannes Lions 2025: Canadian Winners

With the conclusion of the festivities at Cannes Lions 2025, Canada can take pride in a solid showing from day one through five. While it may not have beaten the record-breaking 66-Lions-haul of 2024, nevertheless, the country’s agencies can still stand tall, having collectively added an additional 26 pieces of hardware to various office shelves. Additionally, Rethink was ranked second in the Independent Network of the Year evaluations, with its Toronto office securing the exact same rating in the Independent Agency of the Year scoring.

An honourable mention goes out to Airbnb’s ‘Icons’ and ‘UP House’ campaigns (Bronze Lion in the Media, PR, and Brand Experience & Activation, as well as a Bronze Lion in Media, respectively). While they’re not officially included on this list, their entrant company was Weber Shandwick, which listed its Toronto office alongside San Francisco, Los Angeles, Seattle and Atlanta in the submission sheet for both of them. As such, one might make the case that technically, Canada finishes the year with a grand total of 30 Lions.

So, to put all the critical information in one spot, including credits, we assembled this list to track the winners, be they Bronze, Silver, Gold or Grand Prix. Read more below!

Cannes Lions 2025 Health & Wellness Winners

Gold Lion and Bronze Lion - The Count
FCB Toronto and SickKids Foundation

Bronze Lion - The Trial (Film)
Klick Health and All* In Action Fund

Cannes Lions 2025 Outdoor Winners

Silver Lion - Balikbayan Magic
VML Canada and Coca-Cola

Bronze Lion - Trollboards
Courage and Skyscanner

Bronze Lion - See My Name
Rethink and Molson Coors

Cannes Lions 2025 Entertainment Winners

Silver Lion - Can’t Unsee It
Rethink and Kraft Heinz

Cannes Lions 2025 Entertainment Lions for Music Winners

Bronze Lion - The Last Timbit
GUT Toronto and Tim Hortons

Cannes Lions 2025 Entertainment Lions for Sport Winners

Silver Lion and Bronze Lion - Paid Through Parents
Rethink and Molson Coors

Cannes Lions 2025 Film Craft Winners

Bronze Lion - The Count
FCB Toronto and SickKids Foundation

Bronze Lion - 18 Months
Klick Health and Second Nurture

Cannes Lions 2025 Direct Winners

Gold Lion and Silver Lion - u up?
Rethink and IKEA Canada

Bronze Lion - Most Likely To
Ogilvy Toronto and Dove

Cannes Lions 2025 Media Winners

Gold Lion - Can’t Unsee It
Rethink and Kraft Heinz

Bronze Lion - Sleep with Rain
Critical Mass and AT&T Business

Cannes Lions 2025 Social & Creator Winners

Gold Lion and Bronze Lion - u up?
Rethink and IKEA Canada

Bronze Lion - Four Seasons Baby
We Are Social Canada and Four Seasons Hotels and Resorts

Cannes Lions 2025 Creative Commerce Winners

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Silver Lions - u up?
Rethink and IKEA Canada

Cannes Lions 2025 Creative Effectiveness Winners

Bronze Lion - Heinz Ketchup and Seemingly Ranch
Rethink and Kraft Heinz

Cannes Lions 2025 Sustainable Development Goals Winners

Bronze Lion - Wildfire Watchtowers
Publicis Canada and Rogers

Cannes Lions 2025 Film Winners

Silver Lion - The Count
FCB Toronto and SickKids Foundation

Silver Lion - Love Captured
Klick Health and The Exodus Road

Bronze Lion - 18 Months
Klick Health and Second Nurture

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