You have some experience in paid social and those dark arts bring you light. You are looking to become a paid social expert and want to develop with one of the leading social/content teams in the country.

Key Responsibilities:

●      Ad Campaign Management: Support the creation, management, and optimisation of paid social media campaigns on Meta and TikTok.

●      Content Development: Collaborate with the creative team to develop engaging ad creatives that resonate with target audiences.

●      Performance Optimisation: Monitor campaign performance and analyse key metrics to identify areas for improvement and optimisation.

●      Budget Management: Track and manage ad spend efficiently, ensuring that campaigns stay within budget.

●      Audience Targeting: Utilise audience insights and segmentation to target specific demographics and interests effectively.

●      Stay Updated: Keep up-to-date with the latest trends and best practices in social media advertising.

●      Client Communication: Maintain regular communication with clients, providing updates on campaign performance and addressing their queries and concerns.

Qualifications:

●      1-2 years experience.

●      Previous experience in building and managing Facebook Meta and TikTok advertising campaigns is preferred.

●      A genuine passion for social media and a strong understanding of various platforms.

●      Detail-oriented and highly organised with the ability to multitask and meet deadlines.

●      Strong analytical skills to interpret campaign performance and make data-driven decisions.

●      Excellent written and verbal communication skills.

How to Apply:

Please send your CV and cover letter to luke.wilson@tbwa.com.