The series of powerful films from the iconic LoveHasNoLabels campaign was created by the Ad Council and R/GA and uses real stories to showcase how acts of love can drive inclusion, equity and justice.

The series of emotional films feature three individuals who, after being personally affected by instances of hate, violence, and discrimination, responded with meaningful acts of love that continue to serve their communities and empower others to work toward a more just and inclusive society.

The PSA films feature Barbara Poma, owner of PULSE Nightclub in Orlando and founder of the OnePlus Foundation; Bridgett Floyd, sister of George Floyd and founder of the George Floyd Memorial Foundation; and Maddy Park, who started Cafe Maddy Cab to crowdfund and donate cab rides for Asian American and Pacific Islander LGBTQ+ people, women, and elders as attacks against the AAPI community continued to rise.

​For more information on the PSAs, you can read the Ad Council’s official press release, here 

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Watch the short form PSAs here:

Love Lives On: Bridgett Floyd: https://www.youtube.com/watch?v=3n2yX_ly_LE

Love Lives On: Maddy Park: https://www.youtube.com/watch?v=iSK3lxMOgXU

Love Lives On: Barbara Poma (:30): https://www.youtube.com/watch?v=VFwGaIf2LWo 

“Over my lifetime, I’ve witnessed many hateful acts against different minority communities that have caused anger, hurt, mistrust, and anxiety amongst my people and also myself. In recent years, we’ve all had to bear witness to the hateful events that each person in these films has experienced. The Ad Council and R/GA took these acts of hatred and flipped the messaging on its head. The campaign’s intention to lead with love is something that resonates within me in such a powerful way, I felt I had to be a part of sharing these stories of inclusion and acceptance.”  Filmmaker Justin Polk