Kill your Darlings, a film about the creative industry and the talent defining it.

Full Film

Download: https://drive.google.com/file/d/1djjoGTVwuN8TLk6TLbeMjKYN9LCYHMPQ/view?usp=sharing

Watch Online: https://www.youtube.com/watch?v=voZManMHUpA

To launch an industry-changing platform, you first need to show the industry what needs to change. Aiming at the heart of advertising, Togetherr took the stage at Cannes to premiere Kill your Darlings, a documentary film that uncovers the truths of the industry we all know but never share.

Kill your Darlings takes you on a beautiful journey into the mesmerizing world of modern advertising - giving you a chance to meet the outstanding creatives, clients and experts shaping the future of our industry - including Anselmo Ramos, Bianca Guimaraes, Greg Hahn, Mo Said, Rob Reilly, Jessica Spence, Fernando Machado, Germany Lancaster, Karin Onsager-Birch, Trevor Robinson OBE, Luca Lorenzini, Luca Pannese, João Coutinho, Cindy Gallop and Scott Galloway. All seen through the wide-open eyes of Anouk Jans, a young Creative Director looking for answers, positive change and a brighter future for herself and everyone that loves this business of creativity.

The film immediately rattled the industry. Written and spoken about by hundreds of advertisers, while also making Ad Age’s Top 5 creative campaigns of the week.

Overall the film reached 200,000+ industry professionals. It was covered by 60 media outlets and shown to many in-person audiences at Cannes, extended industry events and educational talks.

Press coverage examples:

https://adage.com/creativity/work/film-kill-your-darlings-aims-uncover-some-brutal-truths-about-ad-industry/2421826

https://www.shots.net/news/view/how-anouk-jans-burst-the-industry-bubble

https://www.bandt.com.au/kill-your-advertising-documentary-launches-at-cannes-lions-shaking-up-the-current-sate-of-the-marketing-industry/

https://campaignbriefasia.com/2022/06/23/new-ad-documentary-kill-your-darlings-launches-at-cannes-lions-film-challenges-the-current-state-of-the-advertising-industry/

https://www.adnews.com.au/news/exposing-the-underbelly-of-the-advertising-industry

Togetherr - Kill Your Darlings

CREDITS

Gold partners