The truth is under assault. Trust in the media is at an all-time low. Get the story wrong, and the damage can be measured in dollars, disruption—even lives.

Now imagine if news published to the web reflected a clear record of changes, available for anyone to fact-check. The effect on public trust would be incalculable. As an organization that connects people to information, Verizon believes in the sanctity of facts—but needed help translating belief into action. Our response: Full Transparency by Verizon, an open-source, blockchain-based product designed to restore transparency, rebuild trust, and establish online integrity.

The product interface reflects changes to published news releases without distracting from the content itself—surfacing the most recent, authoritative version of the content record while reinforcing the critical idea that as new details emerge, it’s not unusual for information to change. And because it’s open source, Full Transparency is implementable by all forward-thinking brands.

Verizon - Full Transparency

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