After 24 years, Ford is reintroduced the iconic Bronco. To help launch the vehicles Stept & Ford set out on an ambitious task to create a suite of stories that would remind us all how we feel when we get outside: Free.

Stept delivered films for national TV via National Geographic and ESPN’s SportsCenter that showcased Mountaineer and Filmmaker Jimmy Chin and pro climber Brooke Raboutou using the brand new Bronco to get back to doing what they love.