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Spark - Generation Voice
13/09/2019
Editors
Alexandria, Australia
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Credits
Brand
Agency / Creative
Production
Editorial

‘Generation Voice’ begins with a young boy at a swimming pool asking his phone, “If you pee in the pool, will the water change colour?” We then go onto to watch a montage of children having their own myth busting moments. With a playful rhythm moving scene to scene, we reveal the variety of white lies that each child solves via the internet. With a dynamic, comedic story, we observe the power shift happening with this new generation of children, their parents and knowledge. The kids are rising up.