Samsung Galaxy extols the virtues of a long battery life in the ‘No Crisis’ musical, which looks to put phone-related panic firmly into perspective.

To promote the Galaxy Note 9’s battery life, Samsung Israel developed a musical ad exploring the nature of crisis, while poking fun at mobile dependency.

The spot opens with over-egged panic triggered by an empty mobile battery, with no charger to save the day. Enter stage left: a pianist gives the camera a knowing look to humorously undermine the workers 'crisis,' before the scene dissolves in a musical number.

The viewer is then taken on a journey through real disasters, such as missed flights, getting locked in a sauna, and crashing into the Nasdaq, which urges them to 'keep the crisis for the real crisis'.

The ad outlines the benefits of the new product, chiefly an all-day battery, a Bluetooth S-Pen and ‘super powerful performance’.