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GLOW x The Roku Channel: WEIRD: The Al Yankovic Story
30/08/2023
Advertising Agency
New York, USA
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Agency / Creative

To support the release of WEIRD: The Al Yankovic Story, GLOW and The Roku Channel partnered to create a campaign that encapsulated the wonderfully weird world of Al Yankovic, and the outlandish comedy that the film brings to the screen. We tapped parodies of our own, putting Daniel Radcliffe as Al in the most iconic album covers of the year, had him bring us back to earth with Weird Meditations and used our creative to elicit the energy that the fun loving, parody master himself, Al Yankovic, has brought throughout his career.


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