electriclime° created a film to launch the Diablo 'Immortals' mobile and computer game throughout several countries.

Directed by Pabz Alexander, 'The Hell We Love' project consisted of three films, with the iconic 'Barbarian Whirlwind' being played out humorously through its storytelling.

For the Taiwan and Hong Kong markets, 'Eel Noodle' uses the flames of the wok to accentuate the fire of the gameplay.

Meanwhile, 'Teh Tarik' was produced for the Singapore and Indian markets, with the main talent's tea spin highlighting the 'whirlwind' move.

As for the Philippines, 'Halo Halo' shows the comical talent developing a maniacal smile as he is entranced into the world of the game.

The project was shot in Kuala Lumpur, with the vibrant Malaysian capital providing the perfect feel and aesthetic for the films.