Is it a Ferrari…? Is it a Tesla…? No it’s a Tannie & her Trolley! 

This is a story that is steeped in both the mundane and the ridiculous. While we instantly recognize the conundrum of being stopped for speeding by the traffic police, we are surprised and delighted to find that the offending vehicle is in fact a shopping trolley pushed by a middle-aged lady. While the idea is instantly funny it also makes us ask "What next? Who is she? Why is she speeding?" This is not just a joke, it’s the beginning of a strange and wonderful story. The ridiculousness of the situation is further highlighted by the dry response of the traffic officer. 

It’s the perfect balance between comedy and restraint. 

Ultimately, this spot will be an exercise in storytelling and character creation that segues seamlessly from entertaining narrative to brand communication. It’s that time again folks-  when everyone stands a chance to take part in an OK trolley dash near them, and what you end up taking home is limited only by the speed you can achieve by trolley…