Real estate market in Ukraine is well developed. There are a lot of new houses and new complexes not onlyin the capital of Ukraine but in smaller cities all over the country.
A regional development leader from Ivano-Frankivsk is well-known in the whole country. The company needed the presentation video that would reveal the strengths and advantages of the company.
To show company`s construction philosophy, we used the method of metaphors and hyperbole, recreating an entire city with huge people.
Three foundations are presented in the video through an allusion. Innovation is a little boy who builds architecture from cubes as he likes. He is the architect of the future.
Care is represented as a fragile woman who takes care of flowers and carefully turns off the light before going to bed.
Values are shown in the image of a man who supports and protects the fundamentality of the family.
As for the blago developer objects that the viewer sees in the video, they are real developer houses in which apartments can now be purchased. Each of them is unique and has its own advantages, which are depicted in the video in its own way. You could see a whole world comes to life around houses like flowers that bloom on the roof, appearing playgrounds, and at the end, sailing ships sail across the sky.