In the world of gaming, SKINS are digital fashion statements players can purchase with real money. But some gamers - particularly celebrity gaming influencers - can afford ultra-premium skins that cost a bomb.
CODASHOP, a payment platform for gamers, wanted to level the playing field and let the poor take from the rich.
We put a bounty on the in-game skins of the biggest gaming influencers in Southeast Asia.
If players took a screenshot of them in game, they could claim a bounty equal to the skin’s value. Creating a whole new game in the internet’s favourite games.