The hospitality industry has suffered almost irreversibly from the ongoing covid lockdowns and restrictions. Heckler, alongside The C-Suite, Australian Cinematographers Society and hospitality's most renowned chefs and restaurateurs, teamed up to create a powerful TVC. By appealing to their fellow Aussies to get vaccinated, the hospitality heavyweights hope to save the fate of their industry.
Directed by Susan Stitt, this initiative was turned around in under 3 weeks. All time, talent and creative hours were donated. It is a proud example of Aussies supporting one another in times of hardship #putajabonthemenu
https://campaignbrief.com/cb-exclusive-bruised-australian-restaurant-industry-gets-a-welcomed-jab-of-creativity/