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Cadillac - XT6 Dossier
08/09/2021
Advertising Agency
Detroit, USA
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Agency / Creative
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For an audience largely working from home, checking the mailbox became a new form of entertainment. And so we delivered a direct mail piece that went beyond the standard bi-fold. We created the XT6 Dossier — a distinctly interactive collection of printed materials that delivered an experience that felt as familiar as opening a piece of mail, but became so much more.

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