The new brand sneaker campaign from DEICHMANN celebrates the strength of the individual in the community.
DEICHMANN stages its branded sneakers in authentic street style and relies on real talent. The UNIQUE & UNITED campaign focuses on the collective and shows that uniqueness in a group is not only possible but stronger. The appearance shows how versatile sneakers can be worn without rules and conventions.
UNIQUE & UNITED conveys this idea and makes it clear: Individuality in a group is possible, your own style becomes even stronger in the group.