The covid-19 pandemic has changed the world, shifting habits and drawing attention to the importance of health workers around the Planet. As Brazil became one the epicenters of the pandemic, Bradesco Saúde wanted to pay tribute for these men and women who sacrifice themselves to help us all.
Each generation is inspired by a group of real-life heroes. Astronauts, athletes and firefighters are some examples. But the latest indisputable role models have been health care workers – who each day risk their own lives in the fight against the covid-19 pandemic and in so doing motivate a whole generation. The film features images of several inspiring professions, illustrated from the 1940’s to our days, the 2020’s, at which point health issues are at the forefront. It closes with a tribute to all health care workers, who are inspiring a generation.