Please see some of the PR that has been written about this spot:

https://www.adweek.com/agencyspy/monday-stir-211/

https://www.businesswire.com/news/home/20240617882519/en/Bar-S-Foods-New-Ad-Features-Clay-Matthews-as-Golden-Locks

https://www.greenbaypressgazette.com/story/sports/nfl/packers/fans/2024/06/27/packers-great-clay-matthews-lets-down-his-hair-in-goldilocks-parody/74230439007/