Farrukh Sharif

With over a decade of experience in the advertising industry, I am the founder and creative director of Synthesis, one of Central Asia’s leading independent creative agencies. Since 2016, we have completed more than 800 projects for over 150 clients, earning more than 100 awards at international festivals such as MAD STARS, White Square, and PHNX Awards.

My work bridges creativity with cultural insight, often focusing on projects that spark social change, challenge stereotypes, and connect brands to real human stories. I’ve had the honor to serve as a jury member at global festivals, including Cannes Lions and MAD STARS, bringing a Central Asian perspective to international creative discussions.

At Sintez, we believe that creativity is not just about big ideas — it's about meaningful ones. We focus on ideas that move people, grow brands, and leave a lasting impact.