senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

Warren Fu Directs a Cast of Eclectic Characters in New Promo for The 1975

22/11/2018
Production Company
London, UK
72
Share
Frontman Matty Healy dances through a surreal music routine in music video from the Partizan director

With their new album launching at the end of November, English pop rock band The 1975 have enlisted the help of Partizan director Warren Fu to create not one, but two new music videos to accompany the release.

The first is ‘Sincerity is Scary’, which was shot in LA and features frontman Matty Healy in a surreal musical routine. Set in a whimsical town where strangers dance together in the street and marching bands are always on call for the chorus; this promo is a musical number performed with sincerity. Taking inspirations from classic stars such as Charlie Chaplin and Bob Fosse, Matty adds a modern twist with his presence and charming performance.

Warren Fu said of the collaboration: “It’s been a real treat having brainstorming sessions with Matty Healy on ideas the past few months. When it comes to music videos, it never ceases to amaze me when sketches on a whim materialise in person a few days later on set. There’s no better feeling.” 

Production
Post Production / VFX
Music / Sound
SIGN UP FOR OUR NEWSLETTER
Work from Partizan London
Give a Little Love
Morrisons
04/11/2024
21
0
Rockstar
Argos
01/11/2024
13
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0