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Creative in association withGear Seven
Group745

Hot Icarus Introduces Diageo’s Ready To Serve Cocktail Trio

18/06/2024
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The campaign was created with Another Production and Hey Human

Hot Icarus bring their energetic, cinematic style to their latest spot introducing Diageo’s newest line of cocktails Cocktails. 

With a fabulous adaptation of an iconic track lining the evening, we’re thrown into the glamor of a house party, featuring sparkly gowns, disco balls, well cut suites and, most importantly, a Cocktail in hand.

Hot Icarus had this to say about the project, “We wanted to take an approach to the project that felt dynamic, fun and energetic, but also maintained the precision, effortlessness and elegance of the featured product. 

Dancing our way through two days on set to a playful, London twist on an iconic track - Here Comes the Hotstepper - it was a pleasure to work with the talented teams from Diageo, Hey Human and Another to bring this project to life.”

Check out more of Hot Icarus’ work on The Visionaries UK Site here

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