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Fontaines D.C. and Ewan Mitchell Shift Gears with Car-Jitsu-Themed Music Video

22/08/2024
Production Company
Los Angeles, USA
552
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Luna Carmoon directs the video from ProdCo

Fontaines D.C. have once again teamed up with Luna Carmoon for another music video for their latest single, 'In the Modern World.' Produced by ProdCo, the video delves into the niche sport of Car-Jitsu, starring Ewan Mitchell (House of the Dragon, Saltburn.)

In 'In the Modern World,' Carmoon explores the raw physicality demanded by Car-Jitsu, a sport where competitors battle within the confined space of a car. The video is a erotic tour de force, blending the mundane and the absurd as bodies clash in a brutal performance. The claustrophobic setting of the car transforms into an arena of flesh and endurance, reflecting the intensity of modern life and the struggle for dominance in a seemingly ordinary world.

Shot over one night primarily in a dimly lit car park in South London, the video features multiple cameras both inside and outside the vehicle, creating a sense of immediacy and immersion. The choreography of the Car-Jitsu pairs well with the rhythm of the song, making the physicality of the sport a part of the musical experience. Adding to the authenticity, Carmoon enlisted real Car-Jitsu competitors to participate in the video. The visual narrative unfolds like a dark, surreal theatre, with passersby - street-cast locals - observing the bizarre spectacle as they go about their everyday lives.

The narrative culminates in a dramatic and darkly humorous finale, leaving the protagonist both victorious and exhausted, ultimately retreating into the everyday mundanity from which he emerged.

Production
Post Production / VFX
Editorial
Music / Sound
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