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Tourism new Zealand - If You Seek Somewhere Far From Generic

Tourism new Zealand
30/08/2023
Advertising Agency
Auckland, New Zealand
10
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Credits
Agency / Creative
Production

When it comes to choosing where to host an international business event, many destinations offer very similar, and very generic, conference facilities and experiences.

So following on from Tourism New Zealand’s new ‘If You Seek’ brand campaign, we launched a campaign that positioned New Zealand as the ideal place for those seeking a truly unique and memorable business events destination.

From video and static content to immersive sensorial activations at the world’s largest trade and road shows, our campaign tempted our audience with the kind of experiences that make New Zealand worth travelling all the way to.

About Yarn

We’re a New Zealand-based independent creative content agency that gets people talking. 

Born amongst the chaos of Covid, we’ve shaken off the old (annoying) agency traditions to offer brands a more agile and collaborative experience.

With strategy, creative and production all working together as one, we produce work of all shapes and screen sizes with a specialty in igniting an unreasonable amount of earned media and social fame.