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The Music. Made in Tennessee.

You can’t download it. Or stream it. You can only experience it. The soundtrack of America. Made in Tennessee.


Advertiser: Tennessee Department of Tourist Development

Creative Agency

Creative Agency: VML

Creative Director: Allison Pierce, Ryan Simonet

Copywriter: Jonathan Vigliaturo

Art Director: Josh Eithun

Producer: Tyler Smith, Mike Churchill

Executive Creative Director: John Godsey

Chief Creative Officer: Debbi Vandeven

Account Director: Shali Wade

Associate Creative Directors: Gary Schroer

Category: Holiday, Travel

Genre: Music performance