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Group745
Group745
Group745
Group745
Group745
Group745

Spoiler WHOPPER®

11/12/2019
Advertising Agency
Hamburg, Germany
461
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Credits
Brand
Agency / Creative
Production
Post Production / VFX

BURGER KING® SPOILS FILM EVENT OF THE YEAR – OR NOT

Anyone willing to sacrifice their love of sci-fi movies can get a flame-grilled WHOPPER® for free


When spaceships, lightsaber battles and alien beings are no longer light years away, millions of lovers of the legendary film saga will be delighted: the battle for the galaxy continues into the last round, because on December 18th the final part of the biggest space saga of all time is coming to cinemas. BURGER KING® in Germany is joining in with the new installment in the series and presenting fans with a tough decision. Because only those who are prepared to read the spoiler out loud before the premiere will be rewarded with a flamegrilled WHOPPER®. For the first time, BURGER KING® is using voice recognition in its app to activate the promotional coupon.

About Grabarz & Partner

Founded in 1993, G&P is a world-class creative agency headquartered in Hamburg. With more than 270 employees, the agency works with prominent global and local clients such as Deutsche Bahn, IKEA, Lidl, Burger King and Porsche. It has been named to prestigious industry lists such as Cannes Lions’ "Top Ten Independent Agencies of the Decade", "Top Ten Independent Agencies of the Decade" by Horizont magazine, „Agency of the year“ by W&V magazine, Eurobest and Clio awards, „Managers of the year“ by Horizont magazine and Campaign UK’s “The World’s Leading Independent Agencies”.