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Epic parody: Sparkasse Bank mocks Insta stars

To promote the mobile payment app called Kwitt, Sparkasse spoofs without restraints everything that walks the thin red line of advertising and self-staging on Instagram.


Advertiser: Sparkasse

Brand: Sparkasse

Creative Agency

Creative Agency: Jung von Matt/ SPREE

Copywriter: Ole Nagatis, Benjamin Baum

Art Director: Sarah Dornieden, Angela Jaermann

Producer: Matthais van de Sand

Chief Creative Officer: Till Eckel

Digital Agency

Digital Agency: Jung von Matt/ SPREE

Category: Banking, Finance/insurance

Genre: Apps, Comedy, Dialogue, Digital