Get your own Little Black Book.

Build your own personal news stream. Discover the latest work created that interests you, share your favourite stories and follow your favourite people and companies

Already have an account?

Camay - Camayzing

Together with Wieden+Kennedy and Chinese pop star and The Voice Of China winner 吴莫愁Momo Wu we've created a foamtastic fun music production to re-launch the Camay brand in China. Thanks to our Chinese engineer and singers, Swedish producers and French rappers for their camayzing effort!

Client

Brand: P&G Camay

Advertising Agency: W+K Amsterdam

Creative Agency

Creative Director: Genevieve Hoey & Zach Watkins

Executive Creative Director: Mark Bernath & Eric Quennoy

Music

Music Supervision: Amp.Amsterdam

Composer: Caesar & Loui

Sound

Producer: Amp.Amsterdam

Chinese Vocals: Momo Wu

French Volcals + lyric adaptions: Manon Romiti

Chinese lyrics + Vocal producer: Rza Li (黎偌天)

Other

Head of Broadcast Production: Erik Verheijen

Broadcast Producer: Jaime Tan

Associate Producer: Javier Perroud

Music Publisher: The Kennel/Universal Music Publishing

Category: Beauty/health, Soaps

Genre: Music & Sound Design