As part of its 2016 event, the motion graphics festival Node Fest invited entries for 15-second logo idents. Our creative director Cal created Jumbla’s entry, specifically opting for something more logo-based.
“I had a look at some of the other entries and saw that there was a lot of impressive work. Some of them were very thematic and told a bit of a story, but this also means they’re potentially a bit less flexible. As an alternative, we wanted to create something easily applicable in a practical setting – something highly functional and pivotally based around the Node Fest logo,” he says.
The work was created in After Effects, taking advantage of the 3D Stroke plugin. This was then traced-over in Photoshop.
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