Qualcomm, the global leader in wireless technology and services, recognized a fundamental challenge facing its complex, unique business — a lack of consumer awareness and understanding of their value and brand. In an effort to make the business more meaningful to consumers across the world, Qualcomm tasked Mirum with helping them create its digital brand story and engagement. The result: a new content platform that would power meaningful experiences, and be accessible from any device and screen.
Visit qualcomm.com to see the work