Get your own Little Black Book.

Build your own personal news stream. Discover the latest work created that interests you, share your favourite stories and follow your favourite people and companies

Already have an account?

Sound of Porsche

Avantgarde created a new Porsche ‘Pop-Up’ experience in the famous Westfield London shopping centre.


‘The Sound of Porsche’ was an interactive multi-sensory brand experience where guests had the opportunity to explore the different stories that have shaped Porsche’s history, defined their iconic cars and inspired passion in many of their customers and fans.


Modelled on a modern record store, the Sound of Porsche featured media stations with video ‘records’ to play, 3D projection mapping in an interactive Sound Lab and an early opportunity to view the new 911 GTS.


Creative Agency

Account Director: Malcom McLaren

Account Manager: Terangi Meava and Valentina Mauro

Creative Director: Steve Austen-Brown

Senior Designer: Mick Bennett

Category: Aircraft, Automotive

Genre: Activation, Experiential, PR