Brief: To create a recruitment video for Lewisham Southwark College.
Our Approach: From the brief and our understanding of the College we decided that the content should fun, fresh and creative. The College offers a diverse range of courses across three campuses in south London. We wanted to bring together the diversity of subjects through the genuine feeling of community. We pitched a music video style execution, fast paced and stunning, the non linear structure allows the audience to see a number of different scenes, people and activities in a short amount of time. Using fast paced editing techniques and various music video tropes we captured the people and personality behind Lewisham Southwark College.
The video went live yesterday: 'Welcome to Lewisham Southwark College' : https://www.youtube.com/watch?v=qfAGccO1KG4