Regal Movies

11/08/2015

Taylor James

Creative Production Studio

New York, USA

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11/08/2015

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Credits

When Regal Entertainment Group, a leading motion picture company owning and operating one of the largest movie theater groups in the USA, along with The Tombras Group, came to TJ NY with a creative brief to revive the chain’s famous “Regal Roller Coaster” policy trailer, we were thrilled to get involved! Shown before every movie since the mid-1990s, the trailer, which is a nostalgic, emotional and visually iconic journey that most of us fondly remember from childhood, was due a face lift. For a 30-second policy trailer that would be viewed by nearly 250 million movie goers across the country, we embarked on an exciting ride to create an epic multi-dimensional journey designed to captivate all the senses that cutting edge modern cinema could provide!

About Taylor James

At our heart, we are problem solvers. By applying our unique multidisciplinary approach, we ensure we are not only answering the business needs of our clients, but providing them with innovative creative solutions and powerful storytelling. We break boundaries, not budgets. We think smart, craft smarter.

Our team is formed of hybrid creative talent with decades of experience in print, TV, digital production and technological innovation. We care deeply about the creative output of brand content in all its shapes and forms, no matter the medium or audience.

We know there is no one-size-fits-all content approach when it comes to reaching modern consumers. Taylor James is dedicated to exploring the benefits of cutting-edge production technologies to offer original, world-first ideas that spark imagination, change behaviors and transform experiences.

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