Wybe Sallows Joins code d'azur as Strategy Director

code d'azur has announced the appointment of Wybe Sallows as its new strategy director.

Wybe has a strong hybrid track record, working as a strategy planner on projects with a clear digital focus as well as projects with a more distinct branding component. At DDB & Tribal Amsterdam he worked on international clients like Heineken, TomTom, Adidas and KLM, creating award winning campaigns like KLM’s ‘Happy to Help’ and Heineken's ‘#ChampionTheMatch’. Next to this, Wybe is one of the driving forces behind RA*W, the talent platform for young people in advertising, that organizes monthly training sessions and events. Wybe joins code d'azur as strategy director, bringing in experience in digital and branding, to help further grow the agency’s ambitions. 


"We are really excited Wybe is joining us to support our creative teams. We see the experience Wybe brings to the table as another step on the road to consolidating our position as one of top creative digital agencies.” said Nik Nieuwenhuijs, Managing Director.

Wybe Sallows commented: 
“I’ve been very fortunate to create amazing work for such a wide range of interesting and ambitious clients at DDB & Tribal Amsterdam. But after almost 5 years it felt like the right time to take the next step. code d’azur has a strong digital DNA and a unique proposition that combines top notch creativity with leading edge technology. There was a clear click, talking about work that we admire and work we’d like to make. I am really excited to join this group of ambitious and talented people!”