The World Luxury Award 2016 Opens for Entries
The World Luxury Award 2016, held for the 9th time, the only international Award focused entirely on work done for premium brands is open for entries. Agencies, clients, film productions are invited to submit their best work, www.worldluxuryaward.com.
Among the winners at last year’s competition outstanding work was rewarded for brands like Hermès, Cartier, Gucci, Dior, Valentino, Emirates, Mercedes, Jaguar, Audi, Lexus, Lamborghini, Martell, Vertu, Ferretti Yachts, The Leading Hotels Of The World.
It is the only global award dedicated exclusively to the world’s major luxury producers, marketers, agencies and retailers. The competition is honoring companies and individuals responsible for the creation of excellent advertising and multimedia for Premium Goods like Cars & Yachts, Fashion & Style, Parfum & Cosmetics, Beverages & Food, Hotels & Holidays. The most successful agency 2015: REM Ruini e Mariotti, Milano, followed by Fred&Farid. France and Italy were the lead countries - in the number of winners and total awards, ahead of Germany and USA.
Members of an international jury from 11 countries evaluate entries in 10 categories. Among this highly respected personalities: Robin Derrick, former creative director of British Vogue and now Executive Creative Director of Spring, London, Corinne Bentzen, Senior Director Brand Management of Tiffany & Co, Juliette Lavoix, Creative Director, Head of Luxury, Fred & Farid China, Barbara Aparo, Art Director, Fashion TV, Davide Boscacci, Group Creative Director, Leo Burnett Turin, Philippe Pinel, Creative Lead, Lost Boys Paris.
The Jury evaluates entries in the main categories: digital, social media, film, print, direct marketing, PR, events, branding, visual merchandising, brochures.
The Award celebrates the contribution that innovative creative work makes to build luxury brands. It is developed in conjunction with adforum.com the gateway to the advertising community.
More Information about the Competition and all Winners on www.worldluxuryaward.com.
Genre: PR , Strategy/Insight