TBWA Paris Cleans Up for Spontex

Sponge brand Spontex and TBWA have created a comedic new spot for a new flat mop model. 

Rather than opt for the typical brooms demo, this spot is about an hold up in a bank with a flat mop as the best weapon ever to kill the dirtiness and make your floors sparkling again.

CREDITS
Clients: Marielle Turquais, Marianne Guillet, Lionel
Auternaud
Account managers: Anne Vincent, Chloé Doisneau, Morgane
Lejeau
Agency producer : Excuse My French (Premiere Heure)
Director : ACKENHEIL
Chef Operateur : Olivier Cariou
Creative Director : Marianne Fonferrier
Art Director: Marianne Fonferrier
Copywriter : Antoine Colin
Head of TV : Maxime Boiron
TV Producer : Blaise Izard
Sound Production : ELSE