Stink Launches Strategy, Analytics and Distribution Arm Stinkstudios

Global hybrid advertising and entertainment company Stink have expanded their network with the launch of Stinkstudios, a specialized division that is already working closely with brands and agencies to distribute high-quality original content, offering strategy, creative and execution.

Recognising the changing future landscape across production, digital and advertising, Stinkstudios adopts a non-traditional approach providing solution and unparalleled creativity helping brands connect with their audiences. Expert understanding of strategy and analytics combined with strengthened production equips, Stinkstudios to offer the insights and services needed for clients to improve in this space.

Stinkstudio's first client is industry leaders in content marketing MediaCom Beyond Advertising. Global Head of MediaCom Beyond Advertising James Morris said, ‘Stink has created world class content for many years. We are delighted to continue and accelerate our relationship with Stinkstudios on the diverse and innovative content solutions for our global clients.’

The division will be lead by newly appointed MD/EP Daniel Scott-Croxford, who will be responsible for overseeing regional and international growth, says: ‘I am extremely excited to be part of this venture. Like no other model our way of working allows us to collaborate closely with experts in their field, we have built a solid foundation with exceptional creative and executional resources. We have the freedom to work with the best talent tailored to each project for the most effective outcome.’ 

On the launch Daniel Bergmann, Founder of Stink, says, ‘Stink is essentially a content company. We have been making content in all forms, film, digital and experiential across all platforms since day one. We understand how to make a difference and how to reach and touch the audience with the power of storytelling. Our mission with ‘Studios’ is offering a specialized full-service partnership, providing one-stop solution delivering top quality branded content at exceptional value.’

Stinkstudios will also utilize expert resource between Stink and Stinkdigital on a global level, and has already produced projects for clients such as Samsung, Nike and BBC and is currently in development on a number of original formats. 

See more work from Stinkstudios here: stink.co/stinkstudios