Papaya Films and Mercedes-Benz Find Adventure for Father’s Day

Papaya Films was tapped by BBDO Warsaw and Mercedes-Benz to create an inspiring Father’s Day story of familial bonding, imagination, and adventure. The spot was directed by Papaya’s Julia Rogowska and shows a young brother and sister searching the wilderness for a mysterious fairytale creature. With Rogowska and cinematographer Filip Załuska showing the natural beauty of Poland’s Giant Mountains, the spot has an ethereal quality that stands out from traditional Father’s Day ads.

“We wanted to find a memorable way to show the family side of the Mercedes-Benz brand, and to encourage fathers to nurture the spirit of adventure within their kids,” shared Rogowska. “It was inspiring to work in such beautiful surroundings to tell this story, and we had a fabulous crew and actors who bravely tackled the many physical challenges of the shoot. The end result is a timeless, engaging story that lets our imaginations run free.”