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Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

O&M Whip Up Larder Love for Rama

02/09/2013
Production Company
Hamburg, Germany
357
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Butter Boy and Margarine Girl meet with a little help from Sehsucht

Butter and margarine form the perfect match in this heart-warming little Romeo and Juliet tale for Unilever brand Rama.


The ad from Ogilvy & Mather Germany and production company Sehsucht stars Butterboy, lovelorn chunk of dairy. The fridge may be full of partnered-up groceries but Butterboy is yet to meet his soul mate. Enter Margarine Girl...


Sehsucht designed, shot, animated, rendered and composed everything as to make sure that the course of true love really did run smooth. 


C R E D I T S
Client: Unilever
Category Director: Marco Schultz
Senior Brand Development Manager: Sebastien Deneux
Brand Development Manager: Isabel Laderach
Agency: Ogilvy & Mather Advertising GmbH
Senior Producer: Tanja Frohwerk (Frankfurt a.M.)
Creation: Bettina Biermann, Meike Herr (Düsseldorf)
Account Management: Simone Schröder, Marei Wilke (Düsseldorf)
Production: Sehsucht GmbH
Director: Martin Härlin
DOP: Björn Haneld
Animation Director: Hans-Christoph Schultheiss
Producer: Christiane Mülstegen, Stephan Reinsch, Jan Tiller
Character Design: Anja von Harsdorf, Julius Brockelmann
Art Department: Julius Brockelmann, Axel Brötje, Anja von Harsdorf
Set Supervisor: Daniel Jahnel
Animation: Jakob Schulze Rohr
3D Lead: Daniel Jahnel
3D Artists: Stephan Haidacher, Heinrich Löwe, Rafael Vicente, Sebastian Welti
Technical Director: Martin Chatterjee
Compositing: Florian Zachau, Alexander von der Lippe
Edit: Annett Kiener
Grading: Andreas Teichert
Software
Animation: Autodesk Softimage XSI
Sculpting:Pixologic ZBrush
Edit: Avid Media Composer
Compositing: Nuke
Grading: DaVinci Resolve
Online: Autodesk Smoke  

 

Credits
Work from Sehsucht
ALL THEIR WORK