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Hires, Wins & Business

No Smoke Signs Award Winning Directorial Team The Queen

Crinan Campbell and Daniel Lumb join the production company's roster

No Smoke Signs Award Winning Directorial Team The Queen

Production company No Smoke has added The Queen to its talent roster.

The Queen is the creative moniker of Daniel Lumb and Crinan Campbell, a pair of directors known for their distinctive photographic style, convincing performances and inventive, idea-led technique.

Lumb and Campbell met as young commercial editors and, as flatmates, began shooting short films together. The directors share a creative vision and great sense of humour, and their passion for film and their projects clearly shines through in their work.

Their films attracted the attention of various agencies, and they’ve steadily built a varied commercial reel. Lumb and Campbell work in London and around the world.

The Queen has won a host of international awards for their experimental films Fifteen (2014) and Extranjero (2011), which received the prestigious Sundance London Short Film prize. They have garnered huge attention for their commercials and content for a range of high-profile clients such as Samsung,, Marks and Spencer, British Airways, TalkTalk, Listerine, Debenhams,, Universal Pictures and Virgin Media. 

“We were particular taken by their original voice. Their subversive humor, intermixed with a verité sensibility, often topped off with animation and/or VFX excites us. They truly stand out among the myriad filmmakers flooding the market,” said No Smoke partners Andrew Swee and Lou Addesso.

No Smoke is represented by Kelly Flint of Strike Media in the East, and Robin Stevens of Robin Stevens Reps in the Midwest.

Genre: People , Strategy/Insight