Leavingstone's Folk Cover of Smells Like Teen Spirit Wins at LIA 2016
The 31st LIA was held at Wynn Hotel in Las Vegas, from where Leavingstone brought home the first LIA award for Georgia. Ikano won Silver for Music & Sound category, in the subcategory of Music adaptation. They were awarded for the adaptation of Nirvana’s 1991 song “Smells Like Teen Spirit”.
London International Awards is a worldwide Award annually honouring legends, pioneers, and embodiments of excellence in advertising, digital, production, design, music & sound and technology.
LIA President Barbara Levy stated: “I would like to congratulate Leavingstone on winning a medal this year. It is an honour to win an LIA Statue, you can be assured that winners in the 2016 LIA Awards come from a crop of work that is universally acknowledged as exceptional.”
Music & Sound Jury President Sander van Maarschalkerweerd, also commented, “The overall creative level of the work in the Music and Sound category was extremely high this year. All our finalists are inspiring examples of how music and sound can play a vital role in storytelling.”
Levan Lepsveridze, creative director of Leavingstone, director Giorgi Popiashvili and account director Marika Karalashvili, together with sound producers Tornike Karchkhadze, George Sibashvili and Tornike Japiashvili and singers Dato Metreveli, Irakli Kodalashvili, Giorgi Ambardnishvili and Misho Eliava did incredible job of working on this piece by covering “Smells like Teen Spirit”.