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Creative

Lamborghini's Festive Film Tells a True Christmas Story

Indiana Production Milan tells the tale of Sterling Bakus and his son in spot developed by Providence

Lamborghini's Festive Film Tells a True Christmas Story

Sant’Agata Bolognese Motor Company ended 2019 celebrating its fans community with the second chapter of the Lamborghini #RealLover quest.

The campaign - produced by Indiana Production Milan - tells the true story of Sterling Bakus and his son, both of them real enthusiasts about Lamborghini. That passion brought the father to start building a 1:1 replica of a Lamborghini Aventador. The son and the whole family are the “victims” of a great surprise to celebrate their love for Lamborghini.

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Client

Advertiser: Lamborghini

Advertising Agency: Providence, Havas Groupe

Deputy Executive Creative Director: Martino Lapini, Azeglio Bozzardi

Art Director: Pierpaolo Bivio

Copywriter: Andrea Zanino

Account Executive: Eleonora D’alfonso

Chief Digital Officers: Daniele Silvestri, Maurizio Arosio

Social Media Manager: Andrea Macrì, Marco Manfredini

Community Manager: Beatrice Tellaroli

Content Specialist: Paolo Guerra

Production Company: Indiana Production

Executive Producer: Karim Bartoletti

Producer: Valentina Mereu

Director: Tobia Passigato

DoP: Giacomo Frittelli

Creative Research: Giampaolo Rossi

Category: Automotive , Cars

Genre: Storytelling