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Krow Lets Imagination Run Wild in New Kinder Surprise 'Parents' Ad

krow communications, 1 year, 3 months ago

Nice Shirt Films' Liz Murphy shoots family fun in latest ad

Krow Lets Imagination Run Wild in New Kinder Surprise 'Parents' Ad

Kinder Surprise is heading back to TV screens with a delightful new ad that celebrates the power of children’s imaginations and how this simple yet iconic treat that children love can help create memorable and magical moments for grown ups too.

In the 30 second ‘Parents’ ad we are welcomed into different families’ homes where we observe children enjoying a moment of play with their Kinder Surprise toy. The power of their imagination creates moments of surprise and delight for other family members who get woven into their imaginary worlds; like Grandad’s bald head being transformed into the surface of the moon and Dad becoming a noble Knight battling dragons in the paddling pool.

Creative Agency

TV Producer: Sushi Tester

Creative Director: Tim Robertson

Creative Agency: Krow Communications

Creative: Georg Thesmann

Copywriter: Tara Button

Business Director : Camilla Moran, Chris Hurdiss

Planner: Poppy Tuke, Vanessa Graham

Head of TV / Production: Emma Rookledge

Account Management: Victoria Turner

Account Executive: Jenny Walker

Music and Sound

Sound Engineer: Jim Griffin

Audio Post Production: Jungle Studios

Music Production: Pete Jones Music


Editor: Mark Burnett

Edit Company: The Whitehouse Post

Post Production / VFX

Post Production House: Raised By Wolves

Production Company

Director: Liz Murphy

Production Company: Nice Shirt Films

Producer: Richard Martin

Category: Food , Fruit and vegetables

Genre: Storytelling