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Hires, Wins & Business

Highly Awarded Director/Cinematographer Damien Toogood Joins AIRBAG

Toogood joins AIRBAG's roster following a busy five years working overseas

Highly Awarded Director/Cinematographer Damien Toogood Joins AIRBAG

AIRBAG has signed highly awarded director Damien Toogood. He joins after a busy five years working in the USA and Canada - for agencies including Grey, Publicis, Innocean and BBDO, with clients including Ford, Hyundai, Pfizer and Beam Suntory.

Says Toogood: "I had heard about AIRBAG and their extraordinary achievements at Cannes, and their innovative approach to work. Talking to Adrian Bosich (managing partner), I loved the focus on making - whatever the form or approach. I love working in Australia, and am eager to contribute to some of the fabulous work that is being made here."

Toogood's overseas run began after the infamous 'Guilt Trips' campaign (McCann Melbourne), won a Grand Prix for Creative Effectiveness at Cannes; and also on the back of his moving spot for the Sydney Dogs Home (M&C Saatchi Sydney) - which also won him ADG Commercial Director of the Year.

Recent highlights include his emotional UNOS spot for Publicis NYC which hit 45m unpaid views.

Known for his quirky humor, he also has an ability to move people through his storytelling. Unusually for a storyteller, he also shoots all of his own work and he has a true love of the craft of cinematography.

Says Adrian Bosich, managing partner, AIRBAG: "Damien is a true renaissance man that loves to collaborate, and creatives love to work with. He directs, he DOPs, and he writes. We can't wait to make great work together with Damien."

To view a curated selection of Damien's work, click here.