senckađ
Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Grey London Creatives Pay Tribute to Britain's Paralympians

26/09/2016
Advertising Agency
London, United Kingdom
75
Share
Cullen Farleigh and Ola Soyemi mock up alternative cover to London's Metro newspaper

At the Rio Olympics this summer, the UK's Paralympic athletes were hailed as finally having secured parity with their Olympic counterparts. Team GB finished second in both medal tables, with 67 Olympic medals and 147 Paralympic medals.

However, some sections of the British press didn't offer an equal amount of coverage. Take, for example, the cover of London's Metro newspaper on the day the Olympians returned home compared to the return of the Paralympians: 


So, not quite parity then. Fortunately, two creatives from Grey London, Cullen Farleigh and Ola Soyemi, have mocked up this superb alternative cover to the same newspaper, giving Britain's Paralympians the glory they deserve:


You can download a larger version of the alternative cover here.

Credits
Agency / Creative
Work from Grey
Newfanglers
Aquafresh
15/04/2024
11
0
Rankin's School Portrait Day
Aquafresh
15/04/2024
14
0
For the Fans
Sky Bet
05/04/2024
38
0
ALL THEIR WORK