Grey Group Japan Welcomes New Senior Creative Director

Grey Group Japan announces the hire of new Senior Creative Director, Yasushi Ogata. He reports directly to Tatsuhisa Nakajima, VP, Executive Creative Director of Grey Group Japan.

Ogata brings with him a wealth of experience. Some of the internationally-renowned brands he has worked on include P&G, Unilever, Lipton, Philip Morris, McDonald’s, Nichirei, Alfa Romeo, Volkswagen, Northwest Airlines, Amex, Financial Times, Motorola, IBM and SAP.

He joins Grey Group from DDB Japan where he was Senior Creative Director. He has previously worked in agencies such as Ogilvy & Mather Japan K.K. and

Beacon Communications K.K., which is part of Leo Burnett Japan.

Ogata is an experienced creative with a raft of awards to his name including recognitions from Cannes Lions International Festival of Creativity, London International Festival, New York Festivals, Yomiuri Advertising Award, Tokyo Copywriter’s Club Awards, Japan Radio & Television Commercial Confederation Awards, Dentsu Advertising Awards and Nikkei BP Advertising Award.

Nakajima said, “Ogata has proven himself to be a key player in developing big ideas that works across multiple consumer touchpoints. His capability in using unconventional media will bring forth bold work with a clear focus. I look forward to working with him.”

“I had a great time at DDB but it is time to move on. Grey Group Japan has such an impressive history of work and with an amazing team, it is a potent combination. I look forward to creating and producing famously effective work with them,” Ogata said on his appointment.

Ogata has a passion for cooking and currently holds a chef’s license.